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WORKSHOP: Why your Logo is Loco, and what to do about it!

Friday, September 27, 2019 @ 8:30 am - 9:30 pm EDT


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Free and open to all.  Pre-registration required – click here;

This workshop is for business owners and not-for-profit leaders!

Do you ever wonder:
– Why do people that I send my logo to complain that the file isn’t ‘big enough’?
– Why does my logo look fuzzy in some places?
– Why is my logo so hard to recognize on some ads?
– Is it time for a logo re-do, and where do I start?

In this course, you will learn:
1. What makes a logo great, and how your logo can be easily improved.
2. Logo shape: square vs. horizontal & the huge difference it makes.
3. Font choice: Serif, Sans serif, or non?
4. What’s a favicon and why it’s so important when designing a logo.
5. Why you must know what PNG and EPS files mean, and why you want them.
6. Short, highly-recommended resource lists for:
7.    – do-it-yourself logo design.
8.    – where and how to get a logo inexpensively.
9. Copyright considerations in logo design.

This course is designed for business owners, who should feel free to bring along anyone else responsible for branding/marketing/logo design.  Graphic designers and everyone else is welcome to this fast-paced review of everything logo!
Your instructor: Marilee Driscoll is a Plymouth-based business strategy advisor, keynote speaker and entrepreneur.  She owns Things to Do in Plymouth MA, a web-based media company which is home to Plymouth’s best events calendar (Plymouth123.com), and NoSweatWebsites.com, a company providing turn-key websites to insurance agents and speakers-trainers-consultants across the country.  
Marilee is a published author, and has been interviewed on the CBS Early Show, and quoted in the New York Times, Money magazine and The Wall St. Journal.  She has been a speaker for the Financial Planning Association, the Toyota Woman’s conference, Putnam Investments, and SunTrust, and she is past president of the New England chapter of the National Speakers Association.


Friday, September 27, 2019
8:30 am - 9:30 pm EDT


Plymouth Regional Chamber of Commerce
134 Court St.
Plymouth, MA 02360 United States
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